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Author Candy Crush Selling Their Shares for US$ 532.8 Million

King Digital Entertainment Plc, the company behind the success of mobile games 'Candy Crush Saga', intends to sell some of its shares on the stock exchange. Funds can be scooped reach U.S. $ 532.8 million billion.

The Irish company will record its shares on the stock market the United States (U.S.) this month. King will leverage the investment in the high technology sector lately.

Digital King intends trailed success tech stocks such as Facebook and Twitter at the end of last year. Other technology companies that will follow, among others, Spotify, Airbnb, and Square

The technology company will sell 22.2 million shares in the range of U.S. $ 21-24 per sheet. With the highest price range then the value of the firm King Digital will reach U.S. $ 7.6 billion.

Initial public offering (IPO) will be held March 26, said two underwriters told Reuters on Thursday (03/13/2014).

Dublin-based company will sell 15.5 shares when bidding later, while Apax Ventures which also holds shares of King will sell 6.7 million shares.

End of February, as many as 144 million people actively playing a game made by the King or an average of 1.4 billion players every day.

After the IPO, Apax will acquire 44.2% stake in King, while the CEO Riccardo Zacconi, who had led the company since its inception in 2003, holding a 9.5% stake.

'Candy Crush Saga' last year became the most downloaded applications and generates the highest turnover among other applications.

This game has been downloaded 500 million times since its launch in 2012. The game is free, but there are several features that can be obtained with pay, such as extra lives and additional game time.

King reap a turnover of U.S. $ 1.9 billion in 2013, or an average of U.S. $ 50 billion a day. While profits reached U.S. $ 825 million, soaring higher than previous year profit U.S. $ 28.5 million.
Posted by: Haidar Baharmuz Gadgets Effect, Updated at: 22.29

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